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Pick your method.
Build your advantage.

The Noisy Method Strategic Consultancy helps ambitious businesses, from funded start-ups to £20M brands, find clarity, cut through the noise, and grow. Whether you're starting out or scaling up, we use strategy to align your brand, marketing, and sales for real impact.

Ready to get clear and grow?

Book a free strategy intro call

Brands I have worked with

Dreams Bed Retailer

Sofatime Furniture Retailer

Disclaimer - The brands reflect past employment, leadership and is not an endorsement or affiliation with my current consultancy.

Strategic Consultancy Led By Noel Allen

Relentless Growth Driver

Strategic & Creative Leader

Inspiring Teams to Move Fast

Disclaimer - The photographs throughout the website reflects past employment and is not an endorsement or affiliation with my current consultancy.

Awards & Recognition

Pick your method

Retail Growth Audit

from £1,000

Book a Free Intro Call

I help senior retail leaders uncover missed opportunities and unlock growth by auditing the end-to-end customer journey, across stores, point-of-sale, upselling, and digital touchpoints.

Focus Areas

  • In-Store Experience Customer flow, staff engagement, product placement, friction points.
  • Visual Communication POS messaging, signage, and promotion visibility.
  • Upselling & Cross-Selling Sales techniques, triggers, and bundling strategies.
  • Sales Closing & Checkout Checkout speed, payment options, and drop-off reduction.
  • Digital Journey Navigation, basket process, omnichannel alignment.

Ideal For CMOs, Heads of Growth, Commercial Directors, or Founders working with retail stores or products

Fractional Leadership

from £2,500

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Strategy coaching & idea bouncing for leaders and marketing talent

Perfect for founders, commercial leaders, or in-house marketers who want regular access to high-level strategy support, without committing to a full project.

What's included:

  • 2x monthly 1:1 sessions (60 to 90 minutes)
  • Unlimited idea sharing via call or email
  • Feedback on plans, decks, strategy docs
  • Advice on positioning, channels, budgets, and messaging

Ideal For Founders, marketers, and commercial operators looking for clarity, perspective, and tactical guidance.

Timeframe 3-month minimum

Format Monthly retainer

Alignment

from £4,500

Book a Free Intro Call

For scaling brands experiencing growth friction

When brand, marketing, and sales are out of sync, this 4—6 week deep-dive realigns your teams, systems, and messaging around what drives growth.

You'll walk away with:

  • Strategic brand audit (positioning, product, perception)
  • Marketing & sales alignment map
  • Messaging recalibration & campaign strategy
  • Channel & resource prioritization framework
  • Growth friction report + optimisation roadmap

Ideal For CMOs, Heads of Growth, Commercial Directors, or Founders of £5M–£20M brands

Timeframe 4–6 weeks

Format Strategy intensive

Growth Lab

from £7,500

Book a Free Intro Call

Ongoing strategic partner for brand & commercial performance

A flexible engagement for teams who need expert strategic firepower, without hiring full-time.

With our strategic partnership, we help shift your team's mindset from static execution to proactive, accountable growth leadership. We embed a culture of energy, passion and relentless drive.

Typical Activities:

  • CMO/Commercial sounding board
  • Campaign & brand reviews
  • Funnel diagnostics & sales audits
  • Demand strategy check-ins
  • Vendor & agency alignment
  • Team workshops & internal training

Ideal For Senior leadership or marketing teams scaling up.

Timeframe Minimum 6 months

Format Retained partnership (3-month minimum)

Curious about what we can create together, let's bring something extraordinary to life.

Book a Free Intro Call

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